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Class Corporate Identity
Year Fall 2018
Tools Illustrator, Photoshop, Indesign
Description The Superior Beverage Group rebrand focused on why they are superior. Whether quantity of drink options, quality of drinks, or customer service, they strive to be the best in all they do. The rebrand focuses on liquid droplets that make up the logo and are repeated in the other various materials. The use of blue helps to engage its customers as relates to trust, honesty, dependability, and is the most universally liked color.