Project • Hollister On-Product Marketing
Role • Graphic Designer
Description • As the primary designer for total Hollister On-Product Marketing for over 2 years, I was able to create a cohesive collection of work . I partnered with my sourcing team to create a way to best update and share artwork with the vendor, and I worked with Product Channel Merchandising to find efficiencies in the request process. I expanded an existing library of icons to inform the customer and shared these with the marketing team for use on the site and marketing collateral in-store.